|Photo via Victor1558 on Flickr.|
It sounds to me as though Netflix is trying different options to satisfy any obligations it has under the ADA and other accessibility laws. As Netflix expands into other countries, it will also have to consider international laws as well. Crowdsourcing sounds like it could easily help take some of the burden off Netflix while also allowing members of the public to contribute to a worthy cause.
(via Amara and GigaOM)